Good job with outlining the various scenarios. For the class the game of Life came to mind. Perhaps that could be a good way to explore how to have the discussion and explore the potential paths for your two user groups?
With the social profile it will be important to understand the information that renters would need to see to find value in the system. I know reliable funding is key, but what else? And perhaps this could be a service that Imani offers to help individuals keep it up to date?
*Just like with your ethnographic research, you will want to capture video, photos, and direct quotes.
For the 5E’s, remember for each idea how your user is “enticed”. This is a big hurdle of how you will compel participation. Implementation of ideas is always the toughest part!