{"id":458,"date":"2017-03-04T15:45:44","date_gmt":"2017-03-04T19:45:44","guid":{"rendered":"http:\/\/sites.nd.edu\/innovation-and-design-thinking\/?p=458"},"modified":"2017-03-04T15:46:54","modified_gmt":"2017-03-04T19:46:54","slug":"ethnographic-interview-2","status":"publish","type":"post","link":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/2017\/03\/04\/ethnographic-interview-2\/","title":{"rendered":"Ethnographic Research \u2014 Individual Interview #2"},"content":{"rendered":"<p>I conducted my second interview over the phone with my mom, Leslie Hinton. Leslie is a 48 year old mother of two college students who lives in Bow Mar, Colorado with her husband. Leslie has been a stay at home mom for the last 21 years but work in multiple non-profit organizations before leaving to raise her kids. The point of this interview was to gain insight on the needs and desires of a health tracking product or platform in a demographic that might be included early adaptors in the near future.<\/p>\n<p>Date: March 3, 2017<\/p>\n<p>Interview Type: Phone Interview<\/p>\n<p>Group Participant: Interviewed alone<\/p>\n<p>&nbsp;<\/p>\n<p>User Characteristics:<\/p>\n<p>Location: Lives in Bow Mar Colorado<\/p>\n<p>Age: 48<\/p>\n<p>Gender: Female<\/p>\n<p>Marital Status: Married<\/p>\n<p>Occupation: Stay at home mom<\/p>\n<p>&nbsp;<\/p>\n<p>Memorable Quotes:<\/p>\n<ul>\n<li>\u201cYes, I would love to get updates on how he is doing so I could have that piece of mind, assist him in any way and prolong his independent living\u201d.<\/li>\n<li>\u201cIt would be nice to know if he took his medication, his vitals, or if he is up and around and doing things, all of that would be incredible\u201d<\/li>\n<li>\u201cHis house is what is familiar, it\u2019s comfortable. In his house he is surrounded by what he knows and who he knows and I know he is happy there so I would defiantly want to preserve that as long as possible\u201d<\/li>\n<li>\u201cI am very healthy right now so I don\u2019t see a huge need for it personally but I guess I would be interested in getting a baseline of where I am right now so if something happened I could compare it\u201d<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Do you currently do anything in your daily life to track your health?<\/p>\n<ul>\n<li>\u201cI weigh myself but other than that, not really\u201d<\/li>\n<\/ul>\n<p>Would you be interested in tracking your health? Why or why not\u201d<\/p>\n<ul>\n<li>\u201cI am very healthy right now so I don\u2019t see a huge need for it personally but I guess I would be interested in getting a baseline of where I am right now so if something happened I could compare it\u201d<\/li>\n<li>Would be interested in stats like blood pressure, heart rate, blood chemistry<\/li>\n<\/ul>\n<p>How often do you exercise?<\/p>\n<ul>\n<li>\u201cI workout with my husband for an hour and a half every morning\u201d<\/li>\n<li>Switch off every other day between cardio and lifting weights<\/li>\n<li>Motivation: stay healthy and keep body young<\/li>\n<\/ul>\n<p>How often do you visit the doctor?<\/p>\n<ul>\n<li>\u201cOnce a year for an annual exam and then I\u2019d say I end up going typically twice a year for some sort of cold or something where I need a prescription\u201d<\/li>\n<\/ul>\n<p>Would you like your doctor to be more proactively involved in your day-to-day health?<\/p>\n<ul>\n<li>\u201cNo, at this point in my life I think it would be unnecessary, but for someone like my dad I think it would be a lot more beneficial.\u201d\n<ul>\n<li>Her father is 76, lives in his house alone, relatively good health but suffered a big fall last year.<\/li>\n<\/ul>\n<\/li>\n<li>\u201cMaybe once a week and once I got older or if something happened it could be monitored more often, but for now I am healthy enough that it seems unnecessary\u201d<\/li>\n<\/ul>\n<p>How involved are you with your dad\u2019s health right now?<\/p>\n<ul>\n<li>\u201cI only know what he wants to tell me. I call or visit him multiple time a week just to check in but he doesn\u2019t want to burden any of us so he doesn\u2019t give us too much information\u201d<\/li>\n<li>At this point doesn\u2019t have a relationship with his doctor and cannot et information because of HIPPA<\/li>\n<\/ul>\n<p>Would you want to be more involved in his health?<\/p>\n<ul>\n<li>\u201cYes, I would love to get updates on how he is doing so I could have that piece of mind, assist him in any way and prolong his independent living\u201d.<\/li>\n<\/ul>\n<p>What information would you want to know?<\/p>\n<ul>\n<li>\u201cIt would be nice to know if he took his medication, his vitals, or if he is up and around and doing things, all of that would be incredible\u201d<\/li>\n<\/ul>\n<p>Would he be open to the idea?<\/p>\n<ul>\n<li>\u201c He might be a little hesitant, you know its hard to accept that you need those things but I think if it kept him at home, he would do it\u201d<\/li>\n<\/ul>\n<p>What would prompt you to move him to assisted living?<\/p>\n<ul>\n<li>\u201cIf I felt he was unsafe, wasn\u2019t keeping up with his own health or was suffering Cognitive issues.\u201d<\/li>\n<li>If he was getting lost driving<\/li>\n<\/ul>\n<p>Would you want him to stay in his home as long as possible?<\/p>\n<ul>\n<li>\u201cYes, his house is what is familiar, it\u2019s comfortable. In his house he is surrounded by what he knows and who he knows and I know he is happy there so I would defiantly want to preserve that as long as possible\u201d<\/li>\n<li>\u201c I also think nursing homes are emotionally taxing and I wouldn\u2019t want to have to put him through that\u201d<\/li>\n<\/ul>\n<p>Takeaways:<\/p>\n<p>This age demographic would be most attracted to a heath or well being tracker as a way to monitor their parents day to day status in a more through and consistent manner rather than for personal use. That being said this demographic could also slowly begin to integrate a product or service into their lives for baseline assessments or possibly monthly or weekly reports.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I conducted my second interview over the phone with my mom, Leslie Hinton. Leslie is a 48 year old mother of two college students who lives in Bow Mar, Colorado with her husband. Leslie has been a stay at home mom for the last 21 years but work in multiple non-profit organizations before leaving to [&hellip;]<\/p>\n","protected":false},"author":2384,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[187905],"tags":[],"class_list":["post-458","post","type-post","status-publish","format-standard","hentry","category-optum"],"_links":{"self":[{"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/posts\/458","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/users\/2384"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/comments?post=458"}],"version-history":[{"count":2,"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/posts\/458\/revisions"}],"predecessor-version":[{"id":460,"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/posts\/458\/revisions\/460"}],"wp:attachment":[{"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/media?parent=458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/categories?post=458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sites.nd.edu\/innovation-and-design-thinking\/wp-json\/wp\/v2\/tags?post=458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}