Hi UR team,

Brook will be joining the Alumni Association on Monday, January 13, as our digital marketing specialist. She will create compelling content and manage our digital presence with a special emphasis on social media. Over time, she will also serve as a strategic partner with all of you to advise us on best practices in digital engagement.

Brook comes to us after several years “behind the scenes” in the newsroom at WRTV in Indianapolis. There, she was a news producer responsible for all elements of the television news broadcast. I am excited to see her translate this valuable experience into new digital storytelling ideas for the NDAA.

A bit more about Brook: She has 2 cats, Kipper and Scout, who she found as stray kittens back when she was in eighth grade. She is originally from Petoskey, Michigan, and looks forward to the holiday season every year when family from around the country gather back up north. Donuts from the local bakery is a family tradition on Christmas morning! 🍩 As someone new to the South Bend area, Brook asked for recommendations on the best pizza place in town…I’ve warned her she’ll get a long list of conflicting opinions on this one!

Please join me in welcoming Brook to the team. Her email is: btracy2@nd.edu

-Ti Lavers