There is a common narrative regarding entrepreneurs- that they are the proverbial “go getters.” There is this common notion that entrepreneurs strike at every opportunity in their relentless pursuit of success. Well, these ladies eschewed that paradigm and decided to take a more patient approach. Fun read.
Very, very smart planning on their part. This article highlights how forward-thinking and detail-oriented the company truly is. For example, the article states: “Before the show, Toymail’s 10-employee staff built up inventory in preparation for a surge in sales.” It’s also interesting that they went back and forth on their pitch and financial requests for the Sharks before they appeared on the show.