Here is an interesting article compiling some Twitter tips for small business owners. The author lists ten different tips, styling them as “Costly Mistakes Business Leaders Make on Twitter.” (Article). The tips seem to be pretty generalizable across businesses, such as “Not Using Twitter,” “Only Sharing,” and “Retweeting Without Reading.” Id. I think that these are good tips for businesses, but I also think that we can use tips like these for ourselves. We should be mindful of our presence on the internet and social media, and frequently curate it to ensure that it remains professional.
I love this article because it integrates social media like Twitter for small businesses. These tips empower and help small businesses improve through social media and thus spur innovation and improve the quality of their businesses. The degree of professionalism can be important principles to be improved in small businesses and through Twitter older professionals can become more contemporary and understand the current problems that are in the present world.