I was watching this TED Talk by Tom Hulme and it reminded me of our class discussions on design thinking. He uses shortcuts found through mud paths in cities to describe how to successfully design for consumers. His advice is that businesses need to design for real life, launch to learn and stay responsive. He uses three great examples to explain what he means. If you have time it is well worth your time!
Mark,
Great talk–thanks for sharing. Reminds me of the paths around campus, like the diagonal mud path everyone created in front of Hesburgh library when walking to FOG in the winter-spring of 2015-16. The university put in a sidewalk there once the weather warmed up!